A trail of snails will be following in the footsteps of last year’s Snowdogs to raise money for Martlets Hospice.
Fatboy Slim unveiled three giant snails, two uniquely decorated by artists, before an invited audience of businesses, artists and community groups at the Theatre Royal this afternoon.
Here is the moment Norman Cook revealed the sculpture for next years @martletshospice trail. #BeMoreSnail pic.twitter.com/jZroyq57ym
— CPJ Field (@CPJField) October 12, 2017
Snailspace is the much-anticipated follow up to the hugely successful Snowdogs by the Sea, which raised £310,000 for Martlets and contributed in excess of £10m to the local economy.
Martlets are once again working with Wild in Art (the country’s leading producer of creative art events) to bring a second, spectacular public art installation to the city in autumn 2018. A host of giant snails, designed by Wild in Art’s Creative
Director Chris Wilkinson, will sneak their way into the streets of Brighton and Hove next year, each one uniquely decorated by a different artist. Businesses across the city and beyond will be able to sponsor their own sculpture to benefit from a vast range of marketing and PR opportunities, whilst also supporting this much-loved, local charity.
Imelda Glackin, CEO Martlets said: “The snail sculpture resonates wonderfully with the work we do at Martlets. Our life-changing hospice care helps people do the things they love with the time they have.
“In this fast-paced city it’s often hard to remember to slow down and appreciate the things in life that make us smile.
“The strikingly painted snails across our city will be a constant reminder to take a moment to enjoy the time we have with the people we share our lives with.
“The snail also carries its home wherever it goes. It’s a comforting reminder that being home or feeling at home is incredibly important to the patients and families we help and support.”
Charlie Langhorne, Director of Wild in Art said: “Love them or hate them, everyone will be talking about Snails!
“Brighton is a quirky, creative city and needed an unexpected sculpture to follow the Snowdogs. Discovering a giant version of a creature that is usually so small should trigger a moment of reflection, as well as raising a smile; it reminds us all to slow down and enjoy the beauty in everyday things.
“The shell also provides a wonderful canvas, crucial for an artistic city like Brighton. The educational opportunities around shells, such as exploring Fibonacci Spirals and Golden Ratios, also work brilliantly for the Learning Programme, which is a key strand of the event. #BeMoreSnail is a motto we’re sure Brighton will embrace.”
Businesses, such as Brighton Marina, British Airways i360, Griffith Smith Farrington Webb LLP, Salt Rooms and Visit Brighton have already pledged their support.
Norman Cook (AKA Fatboy Slim) said: “I was delighted to be asked by the Martlets to be a sponsor and ambassador for Snailspace.
“As many people know I have a personal connection to the hospice and am always happy to support their fundraising events as they provide an amazing service for our community. But, I’m especially keen to be involved in another art event as I can honestly say that for my kids, especially my daughter Nellie, having a Snowdog, was the coolest thing I’ve ever done!”
In total there will be 50 giant snails available for sponsorship in iconic locations around the city. There is also a one-off opportunity to be Snailspace ‘Presenting Partner’, a unique way for a business or organisation to become synonymous with Snailspace and benefit from its profile within the city at every stage. Martlets are also keen to secure a sponsor for the Learning Programme, which proved to be such a popular part of the Snowdog campaign. The ambition is to ensure that as many schools and youth groups within the city as possible engage with Snailspace’s creative educational activities and resources.
Businesses are encouraged to get in touch with Martlets as soon as possible to secure their involvement and make the most of participating in this unique event. To download a sponsorship pack, visit www.snailspacebrighton.co.uk or contact Sarah Harvey, Project Manager sarah.harvey@martlets.org.uk
