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31 December, 2025
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Home Brighton

Neglected arcade set for revamp after sale to local property developer

by Jo Wadsworth
Sunday 14 Apr, 2024 at 1:44PM
A A
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Neglected arcade set for revamp after sale to local property developer

A half-empty and neglected shopping arcade has been bought by a local property developer which says it wants to “breathe new life” into it.

Imperial Arcade, which runs between Western Road and Dyke Road, has become gradually more run down over the last decade, with tenants moving out and not being replaced.

Yesterday, Moretons Investments announced it has bought the site, and is putting together plans to revitalise it alongside luxury homes.

Director Michael Blencowe said: “Moretons Investments are thrilled to embark on this journey and excited about the positive impact it will have on consumers and residents alike.

“We aim to breathe new life into the Imperial Arcade, making it a spirited venue once again for the entire community to enjoy.”

Imperial Arcade, was built in 1923 and was once a prime space for boutique retail

Moretons says it will be collaborating with local architects, planners, the council and other professionals to draw up plans for a “vibrant commercial space” in the arcade, “complemented by luxurious residential accommodations”.

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Comments 24

  1. PrestonParker says:
    2 years ago

    In desperate need of investment. Just hope that the Blencowes have genuine intentions given their history in the city and the horror stories from tenants in Windsor Court, Grand Parade and other businesses who’ve rented from them over the years.

    Reply
    • Benjamin says:
      2 years ago

      I was thinking there has been quite a few businesses that have been in there, not many of them folded, but just moved out from the arcade and continued successfully.

      “Luxury homes” ring alarm bells to me, that’s going to be unaffordable, poor value flats, potentially AirBnB dwellings making full use of its accomodation.

      Reply
  2. fed-up-with-brighton-politics says:
    2 years ago

    I haven’t been up there for years. Can anyone tell me what businesses are now in the Arcade?

    Reply
    • S R says:
      2 years ago

      None hahahaha

      Reply
    • DDavid+Eve says:
      2 years ago

      One. A bureau de change. Oh and a small shop that sells COVID masks and the like. That’s it all else gone.

      Reply
  3. Michael+barry says:
    2 years ago

    THERE ARE ALSO PEOPLE LIVING THERE IN FLATS

    Reply
  4. BAHTAG says:
    2 years ago

    Hmmm – once part of Brighton Corporation’s proud rebuilding of the north side of Western Road in the1930s, surely?

    Very, very worrying the way our Council lets our property assets fall into disrepair, and then sells them off cheaply (to those with ‘connections’?).

    Regrettably the reporter does not appear to have followed the usual B&H News practice of checking the Land Registry? So readers are not being told if Moreton have bought a lease, and for how many years? Or whether our Council has sold the freehold, and for how much of that very large built structure?

    A major first question seems to be why has the Council failed to attract tenants when it owned and operated Imperial Arcade?

    Followed by a query as to what involvement our elected Councillors have ever had in the decline and sell-off of what should be a valuable income-producing public asset in this prime shopping area?

    Underlying the neglect of our assets is very likely to be mainly due to internal Town Hall ‘gaming’ of the annual ‘Depreciation Fund’ charge for each Capital Asset?

    Which is to say that each Council Directorate, being cash-strapped, seems likely to be allowed to pay a lower depreciation contribution, from its annual Revenue budget, for the use of the Capital Assets allocated to that Directorate?

    Sadly few, if any, Councillors seem to have the time for a ‘forensic accounting’ examination of this part of the Council’s finances?

    Reply
  5. Eva says:
    2 years ago

    What’s going to happen to the people living in the flats?

    Reply
  6. fed-up-with-brighton-politics says:
    2 years ago

    Thank you very much, Ddavid + Eve above. So sad to find out what’s in there now and to see in the photo what the exterior looks like. BAHTAG, are you saying this was council-owned until Moretons bought it, or was there another entity in between over the years?

    Reply
    • ChrisC says:
      2 years ago

      Did the council ever own the property?

      The Argus article mentions it was bought it from a company called AEW UK

      Reply
  7. Christian holder says:
    2 years ago

    Hey there it’s Christian how are you doing today can they open a art gallery for poeple to show and sell there art work that would be amazing

    Reply
    • ChrisC says:
      2 years ago

      If you rent a unit from them you can set up an art gallery yourself.

      Reply
  8. Funny Goingson says:
    2 years ago

    Yes this is Baron homes who have quite a reputation and not in a good way.

    Reply
    • Benjamin says:
      2 years ago

      Indeed. A very prominent reputation indeed.

      Reply
  9. Brightonisadump says:
    2 years ago

    Baron to sort out the baron arcade…don’t mess it up

    Reply
  10. BEVERLEY TAYLOR says:
    2 years ago

    Over the years visiting Brighton I’ve often walked through Imperial Arcade, as it’w opposite a bus stop I often use & recall seeing many changes, there was a good fabric shop there I often browsed in, amongst many others. On a lighter note I also remember about 28 years ago coming to Brighton with my then boyfriend, daughter & son, walking through the arcade, en route to Western Road. Losing sight of my young son, my partner then found him in the Condom shop, my son said he thought they were ‘balloons’!!

    Reply
  11. fed-up-with-brighton-politics says:
    2 years ago

    Thank you, Chris C above. AEW UK seems to be part of a global and mega-rich conglomerate, which makes you wonder why such a huge and fancy outfit would ever bother with acquiring something like our little Arcade in the first place. Something doesn’t smell right here.

    Reply
    • ChrisC says:
      2 years ago

      The property isn’t just the interal street. It also includes the Western Road buildings so likely to command a good rental from the likes of Three, EE and cafe nero

      The heritage listing says it’s all one building
      https://www.brighton-hove.gov.uk/planning/heritage/local-list-heritage-assets-directory/western-road-203-211-and-1-17-arcade-buildings-imperial-arcade-brighton

      Reply
    • Benjamin says:
      2 years ago

      The location will have definitely been a factor in the decision. Having property in the heart of Brighton town centre could be very lucrative.

      Reply
  12. David B says:
    2 years ago

    I thought Baron Homes owned the Arcade before? Looks like same people behind it but through a different company

    Reply
  13. Lex says:
    2 years ago

    So will these luxury residences start making noise complaints against the venue next door and get it closed down? Seems the Brighton way.

    Reply
    • Benjamin says:
      2 years ago

      Taking your comment at face value – because of the zoning of the centre of town, such a complaint would not be upheld.

      Reply
  14. Arnold Gammonegger says:
    2 years ago

    Hopefully the new owners will deliver. As it is that area is depressingly run down.

    Reply
  15. Resident says:
    2 years ago

    It would be great if this badly neglected Arcade could be brought back to life – sadly in the hands of community destroyers, Moreton Investments, it’ll become Airbnb properties and perhaps a bars and restaurants Arcade.
    Moretons couldn’t care less about Brighton Heritage nor its residents or communities. They rip the heart out of residential streets purely motivated by their own rinse every penny for profit approach.
    All part of Baron Homes /Blencowe empire whose owners and staff have no scruples, no morals and no integrity.

    Reply

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