Brighton venues singled out in trading update from bar and club business

Posted On 02 Feb 2015 at 11:51 pm

Mixed fortunes in two Brighton venues were flagged up in financial results from the bar and night club business Eclectic.

The company said that Coalition, in King’s Road, was trading well while Dirty Blonde in East Street was “not trading as projected”.

On Saturday (31 January) the company closed the “speakeasy” themed venue for five days for a refit.

A few months ago Eclectic said that part of the problem was that students were not drinking as much as expected.

One student said that the price of drinks and food in Dirty Blonde suggested that the venue was more interested in attracting well-paid young professionals.

Eclectic said: “We are delighted with the three new venues acquired during the last financial year.

“Manchester Lola Lo and Coalition (Brighton) have both now operated for 12 months and are trading well and Lowlander has continued to flourish since its acquisition at the end of March 2014.

“As reported in November, Derby Lola Lo and Dirty Blonde in Brighton were not trading as projected but the company is making progress with these sites.

“Following our internal review we have instigated a number of new initiatives to reinvigorate and encourage student trade in the next quarter, reduce costs and to mitigate the effects of competition.

“We remain cautious about trading for the second half which will depend on the outcome of our initiatives to target mid-week student trade and other competition across a number of our locations.

“The company intends to announce its interim results for the six months ended 28 December 2014 towards the end of March 2015.”

The company also owns the cocktail bar and club Lola Lo, in East Street, Brighton.

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