Starr Trust boss says ‘I won’t walk away from King Alfred’

Posted On 13 Aug 2019 at 6:49 pm

One of the partners in the project to replace the King Alfred Leisure Centre said today that he was still at the table.

Rob Starr

Hove businessman Rob Starr said: “I’m not walking away from this. I’ve put my time and energy into this for years.”

Mr Starr, who runs the Starr Trust, said that he was ready to replace Crest Nicholson after the housebuilder pulled out of the project.

And he said that he had already lined up a replacement partner to deliver his winning bid to build a modern leisure centre and swimming pool as well as 565 seafront homes.

Mr Starr said: “Naturally, I’m disappointed that Crest Nicholson hasn’t felt able to follow through on this development which I’ve negotiated with them over for a number of years.

“I’m disappointed that they’ve taken this view and that they would walk away from something so important for our city.

“However, the Starr Trust was an equal partner when the winning bid was accepted by Brighton and Hove City Council and we have no intention of walking away.

“We already have a partner in place to replace Crest and to deliver the winning bid and we are engaging with the council to explore how we do this.”

Hove MP Peter Kyle said: “I’m devastated that yet another King Alfred plan has hit the rocks. Hove deserves better.

“I’m already in touch with council bosses and will convene an emergency meeting on this soon – and I’ve spoken many times with Rob Star in recent days.

“I won’t allow our community to be put through another tortuous round of development hell. We deserve a new sports centre not another decade of delays.

“I’ll be working with Rob, the council and any developers willing to find a way through this. There is no time to waste.”

Peter Kyle

Mr Starr shared his ambitions for the King Alfred site seven years ago – in August 2012 – four years after the Dutch bank ING pulled out of financing a scheme by developer Karis.

Few gave him a chance but his Starr Trust charity won preferred bidder status with Crest Nicholson in January 2016.

Since then Brighton and Hove City Council had hoped to sign a development agreement but Crest proved reluctant to put pen to paper.

Crest had issues with the £228 million scheme’s financial viability even though the council committed to invest £8 million itself to get things moving.

It quibbled over legal issues and the “affordable” housing element of the scheme – even though the council won a £15 million government grant for low-cost homes on the site.

King Alfred Leisure Centre – Picture courtesy of Wikiwand

By late last year Crest was blaming rising building costs – up from £164 million to £211 million – for eroding its potential profit. It also had fears about a possible fall in property prices.

The housebuilder reckoned that it would be able to make a profit of just under £17 million compared with its original estimate of more than £42 million.

The company said that it had concerns about the uncertainty surrounding Brexit – Britain’s exit from the European Union – but concerns about potential profits proved to be a bigger factor.

Through all this, Mr Starr has stayed true to his dream of reviving one of the landmarks of his home town.

The decision by Crest may be seen by some as a setback but, if Mr Starr is true to form, he will treat it as an opportunity.

And though once again there will be doubters about the prospects for the problematic seafront site, Mr Starr remains focused on solutions.

  1. Josh Spencer Reply

    Hopefully this time the plans will actually match what we need i.e a 21st century replacement for the sports centre, not a health spa for residents of the flats and office space for those involved in the project

  2. Robert Reply

    Mr.Starr your payday will have to be postponed.Find somewhere else to build those aweful 60’s concrete jungle.Preferably nowhere near Hove.We will fight any plans you try to submit.

  3. Geraldine Reply

    WALK AWAY MR.STARR.Local residents will fight all the way to stop this overdevelopment in Hove.

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